Oxford summit to focus on the PR consultancy of the future
The Global ICCO PR Summit takes place later this month (29 & 30 September) in Oxford, UK. The event theme focuses on “creating the consultancy of the future”, with a particular […]
Author Archive for: blaze
Entries by blaze
Demonstrating expertise to clients
Article by Connor Kinnear, Chief Marketing Officer, Passle Most agencies and professional services companies are named after the individuals that founded the company. The reason for this is that […]
What is PR? A new answer to an old question
Article by Julian Boulding, President, thenetworkone PR. Public Relations. Influencing the public, via editorial media. Lunches with journalists. Press conferences. Press offices. That was then. Today, rather like advertising people, […]
Applying the science of human behaviour to the art of communications
Article by Dan Berry, Behavioural Insights Strategist, H+K Smarter, Hill+Knowlton Strategies As communicators we have always known that people act in ways that are often surprising and seemingly irrational. […]
ICCO President appointed to the Board of PR Museum
ICCO President Maxim Behar has been appointed to the Advisory Board of the Museum of public relations, announced yesterday in New York. The Museum of Public Relations is a not for profit […]
New media are communications’ present and future
Jelena Djelic, eKapija interviews Maxim Behar, President of the International Communications Consultancy Organisation (ICCO) In the past decade, the public relations industry has changed much more than any other business industry. […]
Turkish communication industry bodies announce new principles and cooperation model
The Communications Consultancies Association of Turkey, IDA, has joined forces with other industry institutions in Turkey to draw up a set of principles to enable the public to access information, […]
GWPR Global Gender Pay Gap Survey goes live
The very first international Gender Pay Gap and Work Life Balance Survey, from ICCO sector group GWPR (Global Women in Public Relations), has now gone live. The survey asks a […]
World PR Report launches next month – preview
The World PR Report published by ICCO and PRWeek will be launched at the Global ICCO PR Summit in Oxford, United Kingdom on 29-30 September. The report is the annual […]
Innovation in creating media impact – The IPREX Blogbarometer
By Michael T. Schröder, IPREX Global President In 2014 a group of nine European IPREX partners decided to study the impact of blogging on the communication industry and conducted an informal […]