As part of our commitment to promoting the PR industry, we’ve developed a programme of training courses to offer you the chance to develop as PR practitioners. All of the courses have a practical focus, meaning the skills, techniques and best practice taught in our sessions can be used with immediate effect upon returning to work. This training programme has been developed using courses from the Public Relations and Communications Association (PRCA) based in the UK.

As our members span all corners of the globe, ICCO offers a series of interactive 90 minute ‘webinars’. Delegates can choose to attend these sessions live online or learn via a recorded training session in their own time.

Live Online Training – Delegates attend these sessions live online, with the opportunity to interact with the trainer. These sessions run at a scheduled date and time (all in GMT).

OnDemand Training – Delegates have the flexibility to learn at a time and place that suits them, with ICCO’s recorded online training sessions. Delegates have 30 days to view the content from the date of purchase.

Levels

Introductory Courses – Designed for those who have just started out in PR either in an agency or in-house, or those whose role is starting to have a PR function.

Intermediate Courses – Designed for those who already have a good grounding in fundamental PR skills and processes and would like to hone their skills and advance their careers.

Advanced Courses – Designed for those at management level. Helping to improve teams, accounts and financial performance.

Personal Skills – Designed to improve interpersonal skills. They are not specific to job level or role.

Webinars

How Local Authorities Work and How To Work With Them

Date: Thu 28th February 2019

70.00 - 85.00

This course is designed for all communicators working with local authorities or considering working with local authorities.

Gaining Coverage in a Digital Media World

Date: Fri 1st March 2019

70.00 - 85.00

This course is aimed at account executives and account managers who would like to develop the skills and knowledge to increase coverage for their company or client in the digital media.

Good Media Relations

Date: Mon 4th March 2019

70.00 - 85.00

This online seminar explains the increasing value of personal rapport with key media and describes how to establish relationships with journalists and editors, and how to maintain them.

Communicating in the Middle East and North Africa

Date: Tue 5th March 2019

70.00 - 85.00

The aim of this course is to provide participants with key insights into the region that will help them advance their business and communications objectives.

Cultural Awareness

Date: Wed 6th March 2019

70.00 - 85.00

This webinar is ideal for all PR professionals who have to create, write or edit material that needs to work across different cultures and markets.

Your Role in a New Business Pitch

Date: Wed 6th March 2019

70.00 - 85.00

This seminar offers A to Z recommendations on setting a pitching strategy, winning a competitive advantage at all five stages, and landing the business.

Everyday Mindfulness – An Introduction

Date: Fri 8th March 2019

70.00 - 85.00

This webinar will explore how to bring mindfulness techniques into our daily lives, as a powerful stress management and resilience tool, combating the myriad daily pressures.

How to manage your time and workload more effectively

Date: Fri 8th March 2019

70.00 - 85.00

This webinar will explore how to bring mindfulness techniques into our daily lives, as a powerful stress management and resilience tool, combating the myriad daily pressures.

Introduction to Public Affairs

Date: Wed 13th March 2019

70.00 - 85.00

The PRCA is offering a course for those who would like to gain an insight into public affairs work.

Translation, Localisation, and Transcreation Workshop

Date: Thu 14th March 2019

70.00 - 85.00

This workshop is aimed at non-linguist Project and Product Managers across all sectors and those working on multi-territory research, marketing, PR and communications campaigns that are responsible for managing projects.

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