With 100 million users, Pinterest has found its place among Facebook, Instagram and Twitter as a social media heavyweight. The digital pinboard is so much more than an inspiration scrapbook; it can help you build an identity, engage and grow an audience, and generate sales. In this webinar, Pinterest super-user Natalie Hughes shows you how to create perfect Pinterest boards, work with influencers on the platform, and utilise paid activity, to supercharge your company’s presence, website traffic and sales.

Who should attend?
This webinar is perfect for PR practitioners who manage marketing campaigns for brands and service providers, or advise those who do.

What attendees will learn
The webinar will include:

• Pinterest’s vital stats
• Why is Pinterest relevant for PRs and brands?
• Establishing a Pinterest profile
• Getting verified
• Creating brilliant Pinterest boards
• Cracking content curation codes
• The secret to ultra-pinnable images
• Writing sparkling captions
• Creating contests that convert
• Pinning for SEO
• Growing your Pinterest following
• Incorporating Pinterest into your marketing strategy and cross-promotion
• Working with Pin-fluencers
• Mastering Pinterest ads and sponsored pins
• Measuring your success

Event Type: Webinar

Level: Intermediate

Trainer: Natalie Hughes MPRCA