Archive for: Social & digital media

ICCO Global Summit Dubai 2022 – Day 2 slides

ICCO Global Summit 2019 Slides

Instagram Blackout – How invisible stats will change the world of influencer marketing – VUELIO

The social voice of brands: How British and American consumers feel about brands expressing opinions on social issues – The Drum

Men: Breaking down or breaking through? A report from New Macho (The Drum)

News networkers – GlobalWebIndex INFOGRAPHIC

Device: GlobalWebIndex’s flagship report on device ownership & usage

Social: GlobalWebIndex’s flagship report on the latest trends in social media

Marketing to Moms: 5 Imperatives for Marketing to U.S. and Chinese Mothers in 2019

Sports Around the World – GlobalWebIndex Insight Report 2018

Women’s Sports: Examining how female consumers engage with sports, and the opportunities for sports brands and marketers – GlobalWebIndex

The Science of Influence: How Social Media Affects Decision-Making in the Healthcare, Travel, Retail and Financial Industries INFOGRAPHIC- IPR

The Science of Influence: How Social Media Affects Decision-Making in the Healthcare, Travel, Retail and Financial Industries – IPR

10 Lessons from Standards that Failed the Test – IPR

Corporate Volunteering Toolkit: A Toolkit Featuring Digital Storytelling INFOGRAPHIC – IPR

Corporate Volunteering Toolkit: A Toolkit Featuring Digital Storytelling – IPR

How to Engage Food Bloggers: The PHA Group’s Take Away Tips Menu

The Ultimate Technology PR Guide – The PHA Group

The Challenge of Sport Sponsorship for Brands – The PHA Group

European Communication Monitor Report 2017 – The Key Findings

European Communication Monitor Report 2017

#ForceofNature: Making the Outdoors the Largest Level Playing Field on Earth – PRSA Silver Anvil Case Study 2018

Mr. Clean, the Undisputed Winner of the Super Bowl – PRSA Silver Anvil Case Study 2018

#NuggsforCarter – PRSA Silver Anvil Case Study 2018

T.R.I.P. Through the Multiverse: PR Invents a New Category of Beer – PRSA Silver Anvil Case Study 2018

#SwifferFanatics Take on Hollywood – PRSA Silver Anvil Case Study 2018

Hampton by Hilton Uses Comedy to Connect With “Real” Travelers and Break the Aspirational Mold – PRSA Silver Anvil Case Study 2018

P&G + MBIB “THE TALK” – Creating a National Movement to End “The Talk” and Racial Bias – PRSA Silver Anvil Case Study 2018

TravelNevada Wins Big With Millennial Marketing Campaign – PRSA Silver Anvil Case Study 2018

Prescribed to Death – PRSA Silver Anvil Case Study 2018

Understanding Generation Alpha – Hotwire

Microtribes and the Future of Marketing – M Booth

Creating Employee Advocates: The Role of Internal Communications – Portland Communications

The Reality of Fake News in Kenya – Portland Communications

How Africa Tweets Report 2018 – Portland Communications

Kantar Media’s Dimension 2018 Report SNAPSHOT: A Whole New (Old) World?

Kantar Media’s Dimension 2018 Report SNAPSHOT – Combination Theory: Unlocking the Power

Kantar Media’s Dimension 2018 Report SNAPSHOT: Mining for Meaningful Data

Kantar Media’s Dimension 2018 Report SNAPSHOT: Momentum Towards Integration

Kantar Media’s Dimension 2018 Report FULL

Why the Media Industry Needs Consistent Metrics – Kantar Media

The Biggest Reputational Risk Factors in the Technology Sector – Cision

Combining Art and Science in Effective Communications – Cision

2018 PR Week & Cision Global Comms Report

Earned Media Management: The Evolution of PR and Comms

Building an Influencer Graph: an Earned Media Management Strategy – Cision

Smart Engagement: an Earned Media Management Strategy – Cision

MARKETING TO MILLENNIALS – Smoking Gun PR

EARNED MEDIA COVERAGE: WHY IT PAYS NOT TO PAY FOR COVERAGE – Smoking Gun PR

Grayling FTSE100 Online Reputation Report 2018

THE GLOBAL MARKETING ENGAGEMENT INDEX 2018 – Lewis

Media Relations in 2018 – Vuelio

UK Bloggers Survey 2017 – Vuelio

Agency vs In-House: The Different Approaches to Influencer Outreach (Vuelio)

The Dos and Don’ts of Influencer Outreach – Vuelio

Three Things You Should Know About Brands as Media Channels – APCO Worldwide

3 Steps to Building Influencer Relationships – Vuelio

Powerful Connections – 2017 Report – Allison PR

Asia Pacific Influence Impact Report 2017: Harnessing Influence in Asia Pacific – Allison PR

The Impact of Influence: A Quantifiable Measure (2017) – Allison PR

Navigating the Flow of Influence – 2016 Report – Allison PR

Online Media Centres: Managing your Digital Presence – Vuelio

Employee Social Media Guidelines (UK) – Meltwater

20 PR Resolutions Worth Keeping – Kantar Media

Beat Content Format Fatigue – Kantar Media

Meltwater Industry Report – Luxury Fashion

Meltwater Report – The Digital Impact of Luxury Brands in the GCC

Recognising China’s Social Media Landscape