PR to be represented across multiple juries at Cannes Lions 2016


The juries have been announced for the Cannes Lions Festival of Creativity, with public relations professionals taking places in PR Lions, Glass Lions, Health & Wellness Lions and the new Lions Entertainment.

Across the whole festival nearly 400 people from 40 countries have been confirmed as judges, with 40 per cent of all jurors comprising women, up from 31 per cent last year.

The festival is taking place from 18 – 25 June in Cannes, with the judging occurring live on-site and the awards ceremonies scheduled throughout the week.

The PR Lions jury will be led by John Clinton, North American Head of Creative and Content at Edelman. There are a total of 21 jurors from both independent agencies and networks on the PR Lions jury who will judge the world’s best creative PR campaigns over 6 days.

Mary Whenman, President of Women in PR, has been selected for the Glass Lions jury, the award that recognises work that addresses issues of gender inequality through the representation of gender in advertising and communications.

Pascal Beucler, Senior Vice President & Chief Strategy Officer at MSLGroup has been selected for the new Lions Entertainment jury, which will review all forms of audio-visual entertainment, live experiences, gaming, sport and talent.

On the Health & Wellness Lions jury the PR industry will be represented by Melyssa Weible, Managing Partner and Co-Founder, Elixir Health PR; Peter Matheson Gay, Executive Creative Director – Health, Weber Shandwick (USA); and Anne de Schweinitz, Global Managing Director – Heathcare, FleishmanHillard Healthcare.


The 2016 PR Lions jury:

John Clinton, Chair, Canada: North American Head of Creative and Content, Edelman (USA)

Almudena Alonso, Managing Director, Cohn & Wolfe (Spain)

Amanda Galmes, Co-Founder & Managing Director, Fuel Communications (Australia)

Barbara Pleban, Co-owner & Vice President, Multi Communications (Poland)

Edson Giusti, Chief Executive Officer, Giusti Communications (Brazil)

Erin Gentry, EVP, Global Co-Lead, Client Services, Hill+Knowlton Strategies (USA)

Hannes Kerstell, Senior Partner & Executive Media Director, Prime – A Weber Shandwick Company (Sweden)

Hanning Kempe, General Managing Director, FleishmanHillard (Germany)

Heidi Holm, Client Service Director & Partner, Dinamo (Norway)

Ingrid Wobst, Chief Executive Officer, Colectivo (Colombia)

Isabel Jorge de Carvalho, Chief Executive Officer – Partner, Global Press (Portugal)

Kat Thomas, Founder / Global Executive Creative Director, One Green Bean (UK)

Kazuaki Hashida, Creative Director, Hakuhodo Kettle (Japan)

Kelly Bennett, Founder & Managing Director, One Plus One Communications (New Zealand)

Laure Miquel-Jean, Head of PR, Pride / TBWA (Belgium)

Leticia Mar, Partner, Alterpraxis (Mexico)

Marion Darrieutort, Chief Executive Officer, Elan Edelman (Finland)

Scott Kronick, President & CEO, Ogilvy Public Relations (Asia Pacific)

Stefania Mercuri, Partner – General Manager, MY PR (Italy)

Valerie Pinto, Chief Executive Officer, Weber Shandwick (India)

Veronica Cheja, CEO & Founder, Urban Communication Group (Argentina)


The full lists of judges are available on the Cannes Lions website.


About ICCO

The International Communications Consultancy Organisation (ICCO) is the voice of public relations consultancies around the world. The ICCO membership comprises national trade associations representing 48 countries across the globe in Europe, Africa, Asia, the Middle East,the Americas and Australia. Collectively, these associations represent some 2,500 PR firms. ICCO is the proud sponsor of the Young Lions PR Competition and The House of PR cabana at the Cannes Lions Festival of Creativity 2016.