Archive for: Global

Are Earnouts Going the Way of Skinny Jeans? | M&A Advisory

ICCO Global Summit Dubai 2022 – Day 2 Breakout Room slides

ICCO Global Summit Dubai 2022 – Day 2 slides

ICCO Global Summit Dubai 2022 – Day 1 slides

ICCO World PR Report 2022 – 2023

ICCO Global Summit 2019 Slides

ICCO World PR Report 2018-2019

State of the Sector Report 2019: The deﬁnitive global survey of the internal communication profession (Gatehouse)

The social voice of brands: How British and American consumers feel about brands expressing opinions on social issues – The Drum

Men: Breaking down or breaking through? A report from New Macho (The Drum)

Generation X Around the Globe: The 2018 trends to know

News networkers – GlobalWebIndex INFOGRAPHIC

Device: GlobalWebIndex’s flagship report on device ownership & usage

Social: GlobalWebIndex’s flagship report on the latest trends in social media

Marketing to Moms: 5 Imperatives for Marketing to U.S. and Chinese Mothers in 2019

Sports Around the World – GlobalWebIndex Insight Report 2018

Health & Wellbeing in the Digital Era: Examining how digital consumer habits are changing in a health-obsessed landscape – GlobalWebIndex Report

The Independent Agency Toolkit: How to go beyond data-driven – GlobalWebIndex Guide

Baby Boomers: Understanding the mature audiences across the world – GlobalWebIndex Audience Report 2019

Social Commerce Trend Report 2019: Understanding how social media and commerce merge in day-to-day online behaviors – GlobalWebIndex

Women’s Sports: Examining how female consumers engage with sports, and the opportunities for sports brands and marketers – GlobalWebIndex

Preparing for and coping in a crisis – The Partners Group

The Future of Travel – Carnival Corporation’s Ocean Medallion Takes CES on a Trip of Innovation

Acre by Acre: Building Blocks for Global Food Security – PRSA Silver Anvil Case Study 2018

U.S. Cotton: The Cotton the World Trusts – PRSA Silver Anvil Case Study 2018

Carnival Corporation Rallies the Industry to Show THE CARIBBEAN IS OPEN – PRSA Silver Anvil Case Study 2018

Hampton by Hilton Uses Comedy to Connect With “Real” Travelers and Break the Aspirational Mold – PRSA Silver Anvil Case Study 2018

Content Marketing: How to Drive Full-Funnel Demand – Jackson Spalding

Humanizing Loyalty: A road map to establishing genuine emotional loyalty at scale – ICF Next

Forrester Wave™: Midsize Digital Experience Agencies, Q4 2018 – ICF Next

Understanding Generation Alpha – Hotwire

Communicating Global Giving – Portland Communications

Creating Employee Advocates: The Role of Internal Communications – Portland Communications

The Reality of Fake News in Kenya – Portland Communications

Commercial Courts Report 2018 – Portland Communications

The Soft Power 30 Report 2018 – Portland Communications

The Soft Power 30 Report 2017 – Portland Communications

Kantar Media’s Dimension 2018 Report SNAPSHOT: A Whole New (Old) World?

Kantar Media’s Dimension 2018 Report SNAPSHOT – Combination Theory: Unlocking the Power

Kantar Media’s Dimension 2018 Report SNAPSHOT: Mining for Meaningful Data

Kantar Media’s Dimension 2018 Report SNAPSHOT: Momentum Towards Integration

Kantar Media’s Dimension 2018 Report FULL

Why the Media Industry Needs Consistent Metrics – Kantar Media

Cision’s 2018 Global State of the Media Report

3 Reputational Risks Facing the FMCG Sector in 2018 – Cision

The Biggest Reputational Risk Factors in the Technology Sector – Cision

Combining Art and Science in Effective Communications – Cision

The Four Steps to Building a Foolproof Crisis Comms Response – Cision

Driving Growth With PR Measurement – Cision

2018 PR Week & Cision Global Comms Report

Earned Media Management: The Evolution of PR and Comms

Grayling FTSE100 Online Reputation Report 2018

THE GLOBAL MARKETING ENGAGEMENT INDEX 2018 – Lewis

Media Relations in 2018 – Vuelio

Agency vs In-House: The Different Approaches to Influencer Outreach (Vuelio)

The Dos and Don’ts of Influencer Outreach – Vuelio

3 Steps to Building Influencer Relationships – Vuelio

Building a Culture of Performance Accountability

Enhanced Methods to Maximize Your KOL/Influencer Identification and Activation – W20 Group

Three Things You Should Know About Brands as Media Channels – APCO Worldwide

Three Things to Know About Media Relations in Germany – APCO Worldwide

Case Study: Mars Food – APCO Worldwide

The Health Tech Culture Clash: Bringing progressive communications approaches to a historically prescriptive industry (WE Worldwide)

WE Brands in Motion Paper – Innovation, Ethics and Reason: The Grounding Forces in a World of Motion (Sept. 2018)

The Impact of Influence: A Quantifiable Measure (2017) – Allison PR

Navigating the Flow of Influence – 2016 Report – Allison PR

Powerful Connections – 2017 Report – Allison PR

Meltwater Report – The Digital Impact of Luxury Brands in the GCC

Meltwater – Media Intelligence for Crisis Communications

Meltwater Ebook – Unlocking PR’s Potential with Content Marketing

Francis Ingham in Conversation with GWPR at Cannes Lions 2017

Beat Content Format Fatigue – Kantar Media

20 PR Resolutions Worth Keeping – Kantar Media

Everything You Need to Prove PR ROI – Data-Driven KPIs, Tools, and Reporting Frameworks (Meltwater)

The Press Release Blueprint – Vuelio

Online Media Centres: Managing your Digital Presence – Vuelio