H+K Strategies interview with the Chief Digital Officer of GroupM Global

The H+K Strategies content team is busy in Cannes, doing interviews with various creative industry leaders and opinion-makers, and we will be sharing their content daily!

Listen to their conversation with Rob Norman, Chief Digital Officer of GroupM Global. Here’s his take on how the industry’s view of ‘Storytelling’ is too simplistic, and the changes in social media and rise of anonymous apps.