Leading PR content and market research companies 72Point and OnePoll have signed a partnership agreement with the International Communications Consultancy Organisation (ICCO).
The collaboration aims to strengthen the research and polling capabilities of ICCO and its members, allowing quantitative research to be undertaken across associations and networks worldwide.
As part of the partnership 72Point and OnePoll will be sponsoring the Global ICCO PR Summit in Oxford (29 & 30 September 2016) and also the ICCO Global Awards, taking place at the St Pancras Renaissance Hotel (1 December 2016).
Asa Baaw, Commercial Director of 72Point and OnePoll said: “We are delighted to announce our partnership with ICCO and our shared commitment to improving the professional excellence around the world. As the media landscape continues to rapidly evolve, it’s more important than ever to find like-minded partners for innovation and new opportunities, and we are looking forward to success together in established and emerging PR markets alike.”
ICCO Chief Executive Francis Ingham said: “We are thrilled to be partnering with leading news generation and research companies 72Point and OnePoll, and will be encouraging our members to make the most of this great opportunity to participate in worldwide research. ICCO partnerships are available exclusively to companies with an international agenda, and we work together to provide thought-leadership and solutions to our network of over 2,500 consultancies. We thank 72Point and OnePoll for partnering with us, and look forward to achieving great things in the year ahead.”
About 72 Point and OnePoll
72Point works with agencies and brands to distribute and land national news stories in print and online on a daily basis. Together with their in-house research arm OnePoll, they deliver data-led news stories which are packaged together with video and visuals to reflect media outlets’ changing demands in order to create extensive coverage.
OnePoll specialises in UK and international PR surveys, data visualisation, & online quantitative research.
72Point and OnePoll are part of SWNS, the UK’s largest independent press agency.
ICCO is the global voice of public relations consultancies, with membership comprising national trade associations, networks, and agencies in Europe, Africa, Asia, the Middle East, the Americas and Australasia. Collectively these associations represent over 2,500 PR firms. ICCO organised an annual global PR summit, has an international awards programme, and provides PR training and qualifications.