Rob Morbin has been named ICCO’s next General Manager, replacing Charlene Corrin, who stepped down at the beginning of the month.

Morbin was previously the CIPR’s Head of Engagement, prior to this he served as Member Relations Manager at the Society of Motor Manufacturers and Traders (SMMT).

Morbin will take up the London-based role on 19^th March, and will report to ICCO’s CEO, Francis Ingham.

Ingham said: “It has been a true pleasure working with Charlene Corrin over the past couple of years. She’s definitely a hard act to follow, but I’m confident Rob will be a fantastic replacement. Drawing on his membership body expertise and knowledge, our plan is to entrench even more deeply ICCO’s role as the undisputed voice of public relations around the world.”

Morbin said: “I’m really pleased to be joining ICCO as General Manager at this exciting time for the PR industry, and will aim to build on the good work that has been done to grow the organisation and champion PR excellence globally. I look forward to working with members in fostering even greater international collaboration across the PR community.”

Elise Mitchell, ICCO President said: “Charlene has contributed so much to ICCO, helping us expand the organisation’s reach and impact on many fronts. She is a delight to work with and will be greatly missed. At the same time, we welcome Rob and look forward to the many capabilities and insights he brings to ICCO. I know we will continue to grow and thrive as a result.”

After two years with ICCO, Corrin will join lighting design firm Mindseye as Studio Director.

Corrin said: “ICCO keeps going from strength to strength, and I’m very proud to have contributed to the growth of the organisation during my time here. As I take a new direction in my career, I take away special memories and look forward to following ICCO’s continued development.”