Entries by iccoadmin

"Brand Culture in the Conversation Age" – csuitepodcast Show 30 Part 2

 Blog post by Russell Goldsmith, Founder, Audere Communications   In Part 2 of Show 30 of the csuitepodcast (starting at 20:05), recorded at the Global ICCO PR Summit, I had the absolute pleasure of speaking with Pascal Beucler, Senior Vice President & Chief Strategy Officer, Global, MSLGroup (and someone I could have happily chatted to […]

"Recruiting and Retaining Talent": csuitepodcast Show 30 Part 1

Blog post by Russell Goldsmith, Founder, Audere Communications Show 30 of the csuitepodcast was the first of three shows recorded at the Global ICCO PR Summit that took place in Oxford at the start of September. Part 1 of this episode was on the topic of Talent Creation, Recruitment and Retention within the PR & […]

ICCO announces new training programme & qualifications

ICCO has announced at its Board of Management meeting that it is launching an extensive training and qualifications programme as part of its commitment to raising industry standards. The new initiative is part of ICCO’s drive to be at the forefront of improving talent and skills across the global PR and communications industry, aimed at reaching […]

New media are communications' present and future

Jelena Djelic, eKapija interviews Maxim Behar, President of the International Communications Consultancy Organisation (ICCO) In the past decade, the public relations industry has changed much more than any other business industry. A drastic shift in the ownership of media throughout the world has contributed the most to the process. It was certain during the 1990s that […]

PR's Brave New World

Maxim Behar, new president of International Communications Consultancy Organization (ICCO) and author of books on communication strategies, shares with PROI Americas his perceptions about the way global PR industry is going – and the main trends for the future. The World PR Report 2015 informs that the global PR industry grew 7% in 2014. Will […]

Augure's Summary of the ICCO Global Summit, Milan 2015

Written by: Irene Cau, Country Manager Augure Italia Two weeks on from the ICCO Summit 2015 in Milan, at Augure we’d like to share with you the top 5 outcomes we’ve drawn from this amazing event and some resources that will help you to implement these ideas at your agency: Agencies need to change their structure […]

What's Keeping PR Agency Bosses Awake At Night? #agencypublisher

@TBoneGallagher Last week’s annual summit of the International Communications Consultancy Organization (ICCO) drew PR agency heads from nearly 40 countries to discuss the opportunities and challenges in front of the industry. This meeting is particularly known for its candour; the fact there are no clients in attendance reduces the showboating we’re famously fond of, and […]

Francis Ingham's postcard from Cannes

@PRCAIngham   So it’s all over bar the boasting, the excuses, and the analysis. And maybe the odd hangover. Cannes has presented its awards, and agency heads are left to work out what if means for them and what it means for the industry What are my observations? First, the number of PR practitioners here […]