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Upcoming Events

  1. ICCO Global Summit

    4th November 2020 @ 8:00 am - 5th November 2021 @ 5:00 pm

View All Events

How does SEO work? A guide for PR and Communications Practitioners

€70.00 – €85.00 Excl. Tax

Summary:

SEO has become one of the most widely discussed topics in PR circles. However, many PR professionals remain unaware of exactly how search works – or how SEO techniques might be realistically incorporated into a PR programme.

Event Overview

How attendees will benefit

This SEO and PR webinar provides a detailed and practical examination of exactly what factors really do have an influence on search result rankings.

It also provides a thorough grounding in the tools to use to make informed decisions about search, PR and content strategies. In particular it will help attendees to have more informed conversations about what SEO techniques may be appropriate in a PR context, as well as avoiding some common traps around areas such as press release optimisation.

Who should attend
This PRCA workshop is designed for those with PR experience –  from account executives above.

Trainer: Andrew Smith MPRCA

Start Time: 15:00:00 GMT

End Time: 16:30:00 GMT

Clear
SKU: N/A Category: Training Webinar
  • Additional information

Additional information

Type

Live, Recording

Rate

Member, Non-Member

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Latest News

  • Sharp Rise in Confidence for Global PR Industry 17th December 2020
  • ICCO Global Pulse Check reveals PR industry’s mental health in lockdown 14th August 2020
  • Covid-19: How consultancies are helping clients adapt to the new normal 26th March 2020
  • Being Human In The Time Of Coronavirus 25th March 2020

Upcoming Events

  1. ICCO Global Summit

    4th November 2020 @ 8:00 am - 5th November 2021 @ 5:00 pm

View All Events

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