BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ICCO PR - ECPv6.14.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://iccopr.com
X-WR-CALDESC:Events for ICCO PR
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Europe/London
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20210328T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20211031T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20220327T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20221030T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0000
TZOFFSETTO:+0100
TZNAME:BST
DTSTART:20230326T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0100
TZOFFSETTO:+0000
TZNAME:GMT
DTSTART:20231029T010000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;VALUE=DATE:20231011
DTEND;VALUE=DATE:20231013
DTSTAMP:20260422T135536
CREATED:20230117T152446Z
LAST-MODIFIED:20230117T152446Z
UID:23623-1696982400-1697155199@iccopr.com
SUMMARY:ICCO Global Summit 2023
DESCRIPTION:Thank you for showing interest in the 2022 ICCO Global Summit. For all available details on the event please visit iccosummit.org.
URL:https://iccopr.com/event/icco-global-summit-2023/
CATEGORIES:Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20231010T080000
DTEND;TZID=Europe/London:20231010T130000
DTSTAMP:20260422T135536
CREATED:20230124T165937Z
LAST-MODIFIED:20230124T165937Z
UID:23972-1696924800-1696942800@iccopr.com
SUMMARY:ICCO Board Meeting
DESCRIPTION:
URL:https://iccopr.com/event/icco-board-meeting-9/
LOCATION:Warsaw\, Warsaw\, Poland
CATEGORIES:Events
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230619
DTEND;VALUE=DATE:20230624
DTSTAMP:20260422T135536
CREATED:20230117T153444Z
LAST-MODIFIED:20230125T134533Z
UID:23629-1687132800-1687564799@iccopr.com
SUMMARY:ICCO at Cannes
DESCRIPTION:Every year\, Cannes Lions explores the value of creativity in branded communications: from product and service development to creative strategy\, execution\, and impact. The five-day festival and awards provide the industry with access to new ideas\, pioneering consumer research\, and emerging technologies which will help make and shape popular culture. \nIn 2013\, ICCO gathered PR agency leaders together from around the world and collectively agreed to make sure PR was adequately represented at the festival through both increased entries across all categories as well as a heightened presence at the festival. \nICCO has endeavoured to foster the right conditions for PR success at Cannes Lions\, collating the information and guidance to support agencies both in their entries and festival participation. ICCO has also supported the Young Lions PR competition since 2014. \n  \nIf you would like to find out more about ICCO’s involvement at this year’s Cannes Lions and how you can get involved\, please get in touch via support@iccopr.com or contact Rob Morbin at rob.morbin@iccopr.com.
URL:https://iccopr.com/event/icco-at-cannes/
CATEGORIES:Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230602T080000
DTEND;TZID=Europe/London:20230602T130000
DTSTAMP:20260422T135536
CREATED:20230124T160836Z
LAST-MODIFIED:20230124T160836Z
UID:23963-1685692800-1685710800@iccopr.com
SUMMARY:ICCO Board Meeting
DESCRIPTION:
URL:https://iccopr.com/event/icco-board-meeting-7/
LOCATION:Strasbourg\, France\, Strasbourg
CATEGORIES:Events
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230601
DTEND;VALUE=DATE:20230602
DTSTAMP:20260422T135536
CREATED:20230123T173624Z
LAST-MODIFIED:20230228T163345Z
UID:23905-1685577600-1685663999@iccopr.com
SUMMARY:European Forum
DESCRIPTION:The annual ICCO European Forum is an opportunity for PR practitioners across Europe to come together and discuss the most urgent challenges they face across the continent. Organised by ICCO’s European PR associations\, the event is used to both facilitate debate and to progress new ideas and joint initiatives for PR agencies across Europe. \nTo access the agenda for the ICCO European Forum 2023 and register for the event\, click the link below. \nLearn More\n\nICCO European Forum 2023
URL:https://iccopr.com/event/european-forum-2/
LOCATION:Strasbourg\, France\, Strasbourg
CATEGORIES:Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230523T150000
DTEND;TZID=Europe/London:20230523T163000
DTSTAMP:20260422T135536
CREATED:20230503T185507Z
LAST-MODIFIED:20230503T185747Z
UID:28548-1684854000-1684859400@iccopr.com
SUMMARY:How to Build a Scalable Revenue Model
DESCRIPTION:In this new 90-minute online workshop\, Tim Williams of Ignition Consulting Group shows how agencies can replace their current cost-driven compensation approach with an actual revenue model; a variety of ways they can price their services based on the value they create rather than the costs they incur. The result is a profit margin that will allow agencies to compete more effectively with other businesses for top talent. Key people in the firm will have a more promising\, rewarding career path\, armed with the confidence that the firm can pay them what they’re worth. \nClick here to learn more.
URL:https://iccopr.com/event/how-to-build-a-revenue-model-that-allows-your-agency-to-scale-its-talent-expertise-and-intellectual-capital/
LOCATION:Zoom
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2023/05/TWLIFB.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20230420
DTEND;VALUE=DATE:20230421
DTSTAMP:20260422T135536
CREATED:20230125T004633Z
LAST-MODIFIED:20230125T004633Z
UID:23995-1681948800-1682035199@iccopr.com
SUMMARY:EDEE Seminar
DESCRIPTION:
URL:https://iccopr.com/event/edee-seminar/
LOCATION:Athens\, Athens\, Greece
CATEGORIES:Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230419T080000
DTEND;TZID=Europe/London:20230419T130000
DTSTAMP:20260422T135536
CREATED:20230124T165606Z
LAST-MODIFIED:20230124T165606Z
UID:23968-1681891200-1681909200@iccopr.com
SUMMARY:ICCO Board Meeting
DESCRIPTION:
URL:https://iccopr.com/event/icco-board-meeting-8/
LOCATION:Athens\, Athens\, Greece
CATEGORIES:Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20230302T160000
DTEND;TZID=Europe/London:20230302T174000
DTSTAMP:20260422T135536
CREATED:20230123T172514Z
LAST-MODIFIED:20230227T143155Z
UID:23897-1677772800-1677778800@iccopr.com
SUMMARY:Cannes Uncovered
DESCRIPTION:Register HERE\nThe Cannes Lions International Festival of Creativity is the biggest international festival celebrating advertising\, marketing\, and public relations. Join Cannes Uncovered for information on this year’s festival agenda\, Cannes Lions award entry and Young Lions competition tips\, and a discussion on how to showcase your agency at this year’s festival. \n\nICCO & PRCA Creative Group\, 2nd March \n16:00 Introduction \nICCO and PRovoke \n16:05 Insider Insights and Tips for the 2023 Awards and Festival \nSenior Cannes Lions Rep  \n16:15 What Makes a Cannes Winner? \nA panel of creatives\, Cannes jurors and experts discuss their favourite past winning campaigns and defining features of winning entries. \nChair: Maja Pawinska Sims\, Associate Editor – EMEA\, PRovoke Media \nPanel: \n\nJo-ann Robertson\, Global Markets CEO\, Ketchum\, 2023 PR Lions Jury Chair this year\nDavid Levin Co-founder\, That Lot\nViola Hazlerigg Senior Creative\, The Romans\nGraeme Anthony\, Creative Director\, WPP technology agency AxiCom\nLeigh\, Head of Creative at Hanover and its consumer agency The Playbook\n\n16:55 Young Lions Competition Advice and Tips \nPrevious Young PR Lions winners give tips for those entering teams into this year’s competition. \nChair: Ottilie Ross\, Creative Director\, Halpern & PRCA Creative Group Chair (Global PR Young Lions Silver Winner 2017) \nPanel: \n\nGigi Rice\, Midweight Creative\, Citizen Relations (Global Young Lions Gold Winner 2021)\nElle Bellwood\, Midweight Creative\, Freuds (Global Young Lions Gold Winner 2021)\n\n17:25 Visibility at The Festival \nCannes veterans and gurus on tips for those planning to travel to Cannes this year\, how to make your organisation more visible\, how to navigate the event and make the most of your trip! \n17:40 Ends \nRegister HERE
URL:https://iccopr.com/event/cannes-uncovered-5/
LOCATION:Zoom
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2023/01/Cannes-Uncovered-TWLIFB.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20221107T080000
DTEND;TZID=Europe/London:20221110T233000
DTSTAMP:20260422T135536
CREATED:20220706T142859Z
LAST-MODIFIED:20220708T124244Z
UID:20946-1667808000-1668123000@iccopr.com
SUMMARY:Next Generation PR World Cup - Finals
DESCRIPTION:The ICCO Next Generation PR World Cup is back! PR professionals under 35 will compete in the global competition which takes from 7th November to 10th November. \nICCO is committed to nurturing and promoting the next generation of talent in PR. Sourcing and retaining top talent is something that ICCO members battle with every day\, no matter what region of the world they are based. The Next Generation PR World Cup offers a fresh opportunity for talented young\, PR professionals to shine. \nEntry criteria\n– Both team members must be under the age of 35 as of 1st July 2022.\n– Agency\, in-house\, and freelance professionals are all welcome to compete (no restrictions\, also team members do not need to be from the same organisation).\n– All teams must be made up of two people \nQualification\nThe PR World Cup is a global competition. To qualify to compete\, participants must have either won national/ regional PR World Cup rounds or have been nominated by a national/ regional association through existing competitions and other merits. (If your local or regional association is running a PR World Cup competition\, please let us know) \nNational Competitions are running from 18th July to 28th October. The deadline to enter a team for the global competition/ finals is 31st October.\n(For information on how to compete\, please ask your local PR association or contact ICCO directly at support@iccopr.com) \n\nFinal Competition\, 7th – 10th November  \n– National and Regional PR associations are only allowed to submit one team\n– Finalists will be given a detailed brief\, set by a global NGO.\n– Teams must submit a deck of no more than 10 slides by the stated deadline. Included in the deck must be a 150 word summary of your creative campaign idea.\n– Teams must submit a 3-5 minute-long video explaining their creative campaign idea to deliver the brief. Your video must include details about the approach\, strategy and execution of your team’s idea. See “The World Cup Submission” below.\n– Deadline to enter into the Global PR World Cup is October 31st\, 2022 \nClick the link below for additional competition guidelines and to learn more about last year’s ICCO Next Generation PR World Cup winners and judges. \nLearn More
URL:https://iccopr.com/event/next-generation-pr-world-cup/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2022/07/ICCO-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20221104T160000
DTEND;TZID=Europe/London:20221104T170000
DTSTAMP:20260422T135536
CREATED:20221017T202217Z
LAST-MODIFIED:20221021T232321Z
UID:21512-1667577600-1667581200@iccopr.com
SUMMARY:Championing Diversity with FleishmanHillard - ICCO Award Winners Masterclass
DESCRIPTION:Impactful diversity\, equity and inclusion – How to do it right. \nFrom the winners of the 2021 ICCO Global Award in the Championing Diversity category\, FleishmanHillard on their most innovative diversity\, equity and inclusion initiative. \nSpeakers:\nAdrianne C. Smith\nChief Diversity & Inclusion Officer\, FleishmanHillard\, Sacramento \nAdiya Mobley and Leela Stake\nDE&I Global Practice Leads \nModerator: \nSudha Singh\nFounder\, The Purpose Room\, Podcast Host: The Elephant in the Room\, Co-Chair PRCA Diversity Network\, PRCA Race & Ethnicity Equity Board(REEB) Founding Member\, Advisor PRADAN \nRegister here
URL:https://iccopr.com/event/championing-diversity-with-fleishman-hillard-icco-award-winners-masterclass/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2022/10/Black-Geometric-Meeting-Zoom-Virtual-Background.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20221104T080000
DTEND;TZID=Europe/London:20221114T170000
DTSTAMP:20260422T135536
CREATED:20220805T202350Z
LAST-MODIFIED:20220805T202911Z
UID:21245-1667548800-1668445200@iccopr.com
SUMMARY:ICCO University PR World Cup Competition
DESCRIPTION:The ICCO University PR World Cup\n\n\n\n\n\n\nThe ICCO University PR World Cup is a PRCA led initiative for university students aspiring to work in the PR industry a chance to shine.  \n\n\n\n\n\n\nWhat is the ICCO University PR World Cup?\nIn teams of two\, participants will work together to invent a PR campaign that demonstrates a comprehensive understanding of a brief which will be set by a chosen NGO (TBA) and meets all their detailed requirements. Campaigns will be submitted to a list of international judges (academics and PR professionals) who will\, using a scoring system\, select a winning campaign. \nWhat do you need to consider?\n– The competition is open to all Universities (members and non-PRCA members)\n– Teams to be made up of two students (open to all undergraduate students) with one mentor from PRCA/ICCO’s NextGen Groups.\n– Mentors must commit to 1 chat before briefing and 2 chats during the 48-hour competition\n– One team maximum per university.\n– Ensure availability for the week of 14th November.\n– Judges will be a combination of academics and practitioners \n  \nCost to compete?\n– Participation in the The ICCO University PR World Cup is free. \n\nPrizes? \n– Internship with a leading agency in their local city (F2F or virtual internship)\n– Feature interview on ICCO and PRCA websites\, appearance on industry podcast\, and name headlined in member newsletters (more than 10\,000 PR professionals subscribed)\n– Free tickets to PRCA Virtual International Summit 2023 \n  \nTo learn more about the ICCO University PR World Cup\, please click the button below. \nLearn More
URL:https://iccopr.com/event/icco-university-pr-world-cup-competition/
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2022/08/TW-University-world-cup-1.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20221012T080000
DTEND;TZID=Europe/London:20221013T170000
DTSTAMP:20260422T135536
CREATED:20220412T171516Z
LAST-MODIFIED:20220707T170116Z
UID:20111-1665561600-1665680400@iccopr.com
SUMMARY:ICCO Global Summit 2022
DESCRIPTION:Thank you for showing interest in the 2022 ICCO Global Summit. For all available details on the event please visit iccosummit.org.
URL:https://iccopr.com/event/icco-global-summit-2022/
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2022/04/facebook-cover-1.jpg
ORGANIZER;CN="International Communications Consultancy Organisation":MAILTO:rob.morbin@iccopr.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20221011T090000
DTEND;TZID=Europe/London:20221011T090000
DTSTAMP:20260422T135536
CREATED:20220412T164310Z
LAST-MODIFIED:20220412T164310Z
UID:20107-1665478800-1665478800@iccopr.com
SUMMARY:ICCO Board Meeting
DESCRIPTION:
URL:https://iccopr.com/event/icco-board-meeting-6/
LOCATION:Dubai
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2022/04/ICCO-logo-cropped.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220722T130000
DTEND;TZID=Europe/London:20220722T134500
DTSTAMP:20260422T135536
CREATED:20220711T182641Z
LAST-MODIFIED:20220715T190911Z
UID:21026-1658494800-1658497500@iccopr.com
SUMMARY:Dark Social. What it is. Why it's growing and how to estimate its impact on your campaigns.
DESCRIPTION:We’re going in depth on how and why people share content away from prying eyes\, how much this trend is set to continue and what this means for your business. \nListen in on ICCO president and AvianWE Group CEO\, Nitin Mantri as he interviews Releasd Founder\, Richard Benson\, to discuss Releasd’s primer on dark social networks and the extent to which dark social channels can potentially transform the PR and communications landscape. \nDate: July 22\, 2022\nTime: 1pm – 1:45pm (BST)\n(Interview 30 minutes with 15 minutes for Q&A) \nRegister\n  \nAbout the Speaker \nAs a freelance marketing expert in digital and social media\, Richard Benson recognised a much needed skills gap. PR agencies were seeking to deliver more digital solutions for their client campaigns and his unique expertise was in high demand. \nAfter 3 years at Launch Group working across a range of clients including BP\, Disney\, Tesco and TalkTalk\, Richard was appointed Managing Director at Furious\, an agency focused on driving digital content for PR and founded by his future Releasd co-founder\, Elliot Jacobs. \nThe duo had worked together before and recognised a potential in software solutions for the PR industry including agencies\, freelancers and in-house teams. \nIn 2012 Elliot and Richard co-founded Releasd. The platform was designed as a multi-layered tool for PR professionals looking to present all PR work in a visually impactful and digestible format. Unlike any other providers\, Releasd showcases and celebrates the entire spectrum of PR activity – not just coverage.
URL:https://iccopr.com/event/dark-social-what-it-is-why-its-growing-and-how-to-estimate-its-impact-on-your-campaigns/
LOCATION:Zoom
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2022/07/Black-and-Yellow-Marketing-Webinar-Banner-Landscape-1.png
ORGANIZER;CN="International Communications Consultancy Organisation":MAILTO:rob.morbin@iccopr.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220701T080000
DTEND;TZID=Europe/London:20221028T233000
DTSTAMP:20260422T135536
CREATED:20220707T165448Z
LAST-MODIFIED:20220714T152955Z
UID:20966-1656662400-1666999800@iccopr.com
SUMMARY:Next Generation PR World Cup - Nationals and Regionals
DESCRIPTION:The Next-Generation PR World Cup is back!\nNational and Regional competitions are set to run from 18th July to 28th October\, 2022. \nWinners of the local and regional PR World Cup competitions will advance to the global finals (The ICCO Next-Gen PR World Cup) where they will compete with PR talent from all over the world. \nWho can compete in the finals? \nTo qualify to compete in the finals\, participants must have either won at the national/ regional level of the Next Generation PR World Cup competition or have been nominated by a national/ regional association through existing competitions and other merits. \nPlease note\, participants must be 35-years-old or younger to compete. \nWhen is the ICCO Next-Generation PR World Cup finals? \nNational and Regional competitions are currently running from 18th July to 28th October. The deadline for teams to be submitted into the finals is 31st October\, 2022. The finals will run from 7th – 10th November. \nTo find out about PR World Cup national and regional rounds happening in your country or region please ask your local PR association or contact ICCO directly at support@iccopr.com.\nHere are some additional resources to learn more about last year’s inaugural ICCO Next Generation Competition:\n– Learn more about the Finalists \n– Winners \n– Winners and Finalist Submissions \nFor more details about the global competition scheduled for 7th – 10th November\, including the eligibility criteria\, competition format and submission guidelines\, click the link below. \nLearn More
URL:https://iccopr.com/event/next-generation-pr-world-cup-nationals-and-regionals/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2022/07/Copy-of-Calling-all-PR-professioals-35-and-under-1.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220620T080000
DTEND;TZID=Europe/London:20220624T170000
DTSTAMP:20260422T135536
CREATED:20220412T163900Z
LAST-MODIFIED:20220520T091642Z
UID:20104-1655712000-1656090000@iccopr.com
SUMMARY:2022 Cannes Lions International Festival of Creativity
DESCRIPTION:Every year\, the Cannes Lions International Festival of Creativity explores the value of creativity in branded communications: from product and service development to the creative strategy\, execution\, and impact. \nThe five-day festival and awards provide industry professionals with access to pioneering consumer research\, new ideas and emerging technologies which will help make and shape popular culture. \nBackground:\nIn 2013 ICCO gathered public relations (PR) agency leaders together from around the world and collectively agreed to ensure PR was adequately represented at the festival through both increased entries across all categories as well as a heightened presence at the festival. . Learn more.
URL:https://iccopr.com/event/2022-cannes-lions-international-festival-of-creativity/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2022/01/CANNES-LION-FESTIVAL.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220615T160000
DTEND;TZID=Europe/London:20220615T170000
DTSTAMP:20260422T135536
CREATED:20220523T234703Z
LAST-MODIFIED:20220608T222650Z
UID:20548-1655308800-1655312400@iccopr.com
SUMMARY:ICCO Awards Masterclass – W/ Methods+Mastery
DESCRIPTION:Register HERE\n\nThe third instalment of the ICCO Awards Masterclass will be instructed by last year’s Strategy and Evaluation ICCO Global Award winners\, Methods+Mastery\, on their campaign\, “Biden for President”. \nRegardless of political views\, this webinar will help participants learn how the agency used a high-level\, data-based methodology to find middle ground between useful trends and the Biden camp’s core areas of interest to formulate a comprehensive strategy to meet their client’s needs. Methods+Mastery’s approach inspired community influencers and celebrity A-listers to become an integral part of the campaign’s execution. \nUltimately\, the ‘Biden for President’ campaign accomplished and transcended digital impact to transform the United States’ political landscape. View the following video to learn more: https://www.youtube.com/watch?v=2TDVzfKtShM \nJune 15th’s masterclass will include a 45-50 minute in-depth presentation on all stages of the Biden for President campaign. PR and Comms professionals from all levels are welcome to join.\n\nRegistration information for June’s masterclass:\nDate: June 15th\, 2022\nTime: 16:00 GMT/ 11:00am EST/ 16:00pm Central Africa Time\n(Recordings will be available for anyone unable to attend the live session. If you would like to submit any questions ahead of the webinar\, please send them to support@iccopr.com)\nDuration: 60 minutes (including 10-15 minute live Q&A session)\nLevel: Appropriate for all levels \nRegister HERE\nSpeakers: \nKate Whitney\, SVP\, Director of Staff – Kate helped launch Methods+Mastery in 2018 as part of the leadership team and serves as Director of Staff for the agency and a brand strategist / day-to-day account lead for YouTube and Google. Prior to Methods+Mastery\, Kate has extensive experience spanning consumer tech\, partnerships\, sports sponsorship\, finance\, consumer retail\, and healthcare industries developing brand narrative\, integrated strategy and consumer activations.. Kate has a Masters in Mass Communication & Journalism from Fresno State University.\n\n \n  \nKelly Baker\, VP\, Director of Planning & Strategy – Kelly joined Methods+Mastery in 2020 to create and lead its Planning & Strategy function. She oversees Planning work and M+M’s team of Planners globally\, helping clients such as Google\, IBM and Capital One Finance create work that drives real change. Before joining M+M\, Kelly led Planning at FleishmanHillard in London. While in the role\, she transformed the agency’s approach to Planning & Strategy\, ensuring that compelling audience insight sat at the heart of all the agency’s work. She also created the agency’s first-ever team of Planning Apprentices\, training the agency’s most promising strategists in planning skills. \n  \nMolly Hulsey\, Account Director\, Influencer Activation Lead – Molly Hulsey joined the Methods+Mastery team as an account director in August 2020 and as a celebrity and influencer activation specialist\, focused on developing and activating integrated strategic campaigns that leverage the power of celebrity to reach key audiences for clients. Prior to Methods+Mastery\, Molly served as a core member of the sports & entertainment group at FleishmanHillard for seven years\, activating global campaigns for clients both in FH’s London office (2017-2020) and the firm’s St. Louis global headquarters (2013-2017). Molly’s specialty is finding unique and creative ways to put her clients in front of the right audiences\, whether it’s getting Beyoncé to post an Instagram for U.S. Soccer or coordinating a wing-eating contest between James Corden’s parents and Rob Gronkowski for Buffalo Wild Wings. She has deep experience in developing brand narratives\, integrated strategy\, talent procurement and management\, event activation and global media relations. \n\nMore about the ICCO Awards Masterclass series:\nThe ICCO Awards Masterclasses provide PR professionals with insight into some of the most impactful public relations and communications campaigns from leading agencies around the world. \nA total of 6 free Masterclasses are scheduled this year\, running in March\, May\, June\, July\, September and November. \nEach webinar will feature a presentation on the full timeline of a campaign’s lifecycle\, from the moment agencies receive a client’s brief to measuring the impact of each campaign after they were executed as well as a live Q&A. \nTo access our previous classes\, please visit this page.
URL:https://iccopr.com/event/icco-awards-masterclass-w-methods-mastery/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2022/05/BFP-ICCO-Cover-Photo-03.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220525T160000
DTEND;TZID=Europe/London:20220525T171500
DTSTAMP:20260422T135536
CREATED:20220414T153601Z
LAST-MODIFIED:20220520T191907Z
UID:20078-1653494400-1653498900@iccopr.com
SUMMARY:Part 2: Changing the Compensation Dialogue
DESCRIPTION:Transforming Your Revenue Model\nA Two-Part Online Workshop Series\nIn these two game-changing online workshops\, Tim Williams of Ignition Consulting Group shows how your firm can transform its revenue model to achieve higher margins\, more diversified revenue streams and higher trust levels in agency-client relationships. \nWorkshop 1: Getting Paid for Value Instead of Time (18th May\, 2022) \nAt a time when marketers are scrambling to lower costs\, agencies are working hard to preserve or improve their margins. Many agencies are dissatisfied with hourly-based compensation systems because it puts their cost structure under a microscope. Clients are unhappy with the system because they often pay for hours without getting results. The truth is a time-based approach is wrong for both sides. By focusing on hours and costs instead of value and effectiveness\, neither party achieves what it wants from the relationship. \nIn this thought-provoking workshop\, we’ll show how agencies can begin to make the shift from activity-based costing to value-based pricing. Using examples from around the world\, we’ll look at how the most forward-thinking firms apply as much creativity to pricing as they do to client business. \nWorkshop 2: Changing the Compensation Dialogue \nMost clients have an unfair advantage when it comes to conversations about pricing. Not only do they control the budget\, but many of them have been professionally trained in both the art of pricing and the art of negotiating. They are in effect professional buyers. Procurement professionals especially fit this description. \nAgencies\, on the other hand\, are mostly trained in costing. We know how to count our costs (prepare an estimate)\, but that’s not the same skill as knowing how to set the optimal price for our work and getting the client to approve it. This workshop shows how agencies can make pricing a core competency by learning the principles of and practices of modern pricing\, starting with using the language of value in place of the language of costs. \n\nWorkshop 2 (details)\nDate: 25th May\, 2022\nTime: 16:00GMT/ 5:00pm WAT/ 11:00am EST\n(If unable to attend live\, a recording of the event will be accessible for 30 days)\n\nEvent costs & Sign up: \n\nOne Session – (Only workshop 1 or 2)\nMember: 150 euros\nNon member: 200 euros\nBoth sessions\nMember: 200 euros\nNon-member: 350 euros\n*Conference room : 500 euros (member only)\n\n*’Conference room’ – a room of colleagues all attending from the same place/ viewing in one room. \nIf you have any questions\, please send us an email at support@iccopr.com. \nRegistration for Part 2 of the workshop series closes at 12:ooGMT on 25th May\, 2022.  \nRegister HERE\nCost includes: \nAccess to all presentation slides\nWorkshop recordings for up to 30 days \n  \nABOUT THE PRESENTER\nTim Williams is one of the leading voices for transformative pricing and business strategies for agencies and other professional service firms. Tim’s workshops have been seen by business audiences on every continent\, and his books and articles have helped inform the strategies and business models of hundreds of firms across the globe. Based on his expertise in pricing and positioning strategies\, Tim has written for numerous marketing and business publications including Advertising Age\, Adweek\, Campaign\, Admap and Communication Arts and has been interviewed by organizations like The New York Times\, Wall Street Journal\, The Economist\, The Guardian\, and National Public Radio. As a career marketing professional\, perpetual student and member of the Professional Pricing Society\, Tim serves as one of LinkedIn’s global influencers\, writes the blog Propulsion and has authored two popular books on business and pricing strategy for professional firms.
URL:https://iccopr.com/event/part-2-changing-the-compensation-dialogue/
LOCATION:Zoom
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2022/04/changing-the-compensation-dialogue.jpg
ORGANIZER;CN="International Communications Consultancy Organisation":MAILTO:rob.morbin@iccopr.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220518T160000
DTEND;TZID=Europe/London:20220518T171500
DTSTAMP:20260422T135536
CREATED:20220414T153557Z
LAST-MODIFIED:20220513T194149Z
UID:20073-1652889600-1652894100@iccopr.com
SUMMARY:Part 1: Getting Paid for Value Instead of Time
DESCRIPTION:Register HERE\nTransforming Your Revenue Model\nA Two-Part Online Workshop Series\nIn these two game-changing online workshops\, Tim Williams of Ignition Consulting Group shows how your firm can transform its revenue model to achieve higher margins\, more diversified revenue streams and higher trust levels in agency-client relationships. \nWorkshop 1: Getting Paid for Value Instead of Time  \nAt a time when marketers are scrambling to lower costs\, agencies are working hard to preserve or improve their margins. Many agencies are dissatisfied with hourly-based compensation systems because it puts their cost structure under a microscope. Clients are unhappy with the system because they often pay for hours without getting results. The truth is a time-based approach is wrong for both sides. By focusing on hours and costs instead of value and effectiveness\, neither party achieves what it wants from the relationship. \nIn this thought-provoking workshop\, we’ll show how agencies can begin to make the shift from activity-based costing to value-based pricing. Using examples from around the world\, we’ll look at how the most forward-thinking firms apply as much creativity to pricing as they do to client business.Workshop 2: Changing the Compensation Dialogue (25th May\, 2022)\nMost clients have an unfair advantage when it comes to conversations about pricing. Not only do they control the budget\, but many of them have been professionally trained in both the art of pricing and the art of negotiating. They are in effect professional buyers. Procurement professionals especially fit this description.\nAgencies\, on the other hand\, are mostly trained in costing. We know how to count our costs (prepare an estimate)\, but that’s not the same skill as knowing how to set the optimal price for our work and getting the client to approve it. This workshop shows how agencies can make pricing a core competency by learning the principles of and practices of modern pricing\, starting with using the language of value in place of the language of costs.\nWorkshop 1 (details)\nDate: 18th May\, 2022\nTime: 16:00 BST / 17:00 CEST / 12:00 EST (The duration of the session is 1hr and 15 minutes. The instructor’s full presentation will be covered within the first hour with the remaining 15 minutes designated for Q&A)\n(If unable to attend live\, a recording of the event will be accessible for 30 days) \nWorkshop 2 (details)\nDate: 25th May\, 2022\nTime: 16:00 BST / 17:00 CEST / 12:00 EST (The duration of the session is 1hr and 15 minutes. The instructor’s full presentation will be covered within the first hour with the remaining 15 minutes designated for Q&A)\n(If unable to attend live\, a recording of the event will be accessible for 30 days) \nEvent cost: (We are happy to be in a position to make this series available to both members and non-members at a discounted price)\n \n\nOne Session (Only workshop 1 or 2) – (Usual price: 270 euros)\nICCO Member: 150 euros\nNon member: 200 euros\nBoth sessions (Usual price 730 euros)\nICCO Member: 200 euros\nNon-member: 350 euros\n*Conference room : 500 euros (member only)\n\n*’Conference room’ – a room of colleagues all attending from the same place/ viewing in one room \nIf you have any questions please email support@iccopr.com. \nRegistration for Part 1 closes at 12:ooGMT on 18th May\, 2022.  \nRegister HERE\nCost includes: \nAccess to all presentation slides\nWorkshop recording for 30 days \nABOUT THE PRESENTER\nTim Williams is one of the leading voices for transformative pricing and business strategies for agencies and other professional service firms. Tim’s workshops have been seen by business audiences on every continent\, and his books and articles have helped inform the strategies and business models of hundreds of firms across the globe. Based on his expertise in pricing and positioning strategies\, Tim has written for numerous marketing and business publications including Advertising Age\, Adweek\, Campaign\, Admap and Communication Arts and has been interviewed by organizations like The New York Times\, Wall Street Journal\, The Economist\, The Guardian\, and National Public Radio. As a career marketing professional\, perpetual student and member of the Professional Pricing Society\, Tim serves as a one of Linkedin’s global influencers\, writes the blog Propulsion and has authored two popular books on business and pricing strategy for professional firms.
URL:https://iccopr.com/event/part-1-getting-paid-for-value-instead-of-time/
CATEGORIES:Events,Ticketed Event
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2022/04/getting-paid-for-value-instead-o.jpg
ORGANIZER;CN="International Communications Consultancy Organisation":MAILTO:rob.morbin@iccopr.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220511T150000
DTEND;TZID=Europe/London:20220511T160000
DTSTAMP:20260422T135536
CREATED:20220426T193806Z
LAST-MODIFIED:20220504T190111Z
UID:20301-1652281200-1652284800@iccopr.com
SUMMARY:ICCO Awards Masterclass - W/ Pragma komunikacije
DESCRIPTION:Register HERE\n\nThe ICCO Awards Masterclasses provide PR and comms professionals insight into some of the most impactful public relations and communications campaigns from leading agencies around the world. \nA total of 6 free Masterclasses are scheduled this year\, running in March\, May\, June\, July\, September and November. \nEach webinar will feature a detailed presentation on the full timeline of a specific campaign (from the moment a brief is set to how a campaign’s impact is measured following execution) and a live Q&A.\nThe second masterclass\, scheduled for May 11th\, 2022\, will be instructed by Pragma komunikacije\, on their internal product launch campaign for Takhzyro medicine. \nPragma komunikacije won the Employee Communications Award at the 2021 ICCO Global Awards. \nMore on this case:\nPragma komunikacije’s client\, Takeda\, successfully developed Takhzyro medicine; the cure for a rare disease – Hereditary angioedema (HAE). Their goal was to communicate the successful development of this cure among the company’s regional HAE team in Croatia\, Slovenia and Bosnia.\nTo help their client reach their objectives\, Pragma komunikacije created a campaign that made the information easily accessible\, enlightening and entertaining for employees. \nJoin us on May 11th\, 2022 to find out how they did it. \nMasterclass details:\nDate: May 11th\, 2022\nTime: 15:00GMT/ 10:00am EST/ 4:00pm WAT\n(Recordings will be available for anyone unable to attend the live session. If you would like to submit any questions ahead of the webinar\, please send them to support@iccopr.com) \nRegister HERE\nAbout the Presenter:\nCorrina Filipović is a senior consultant at Pragma komunikacije\, one of the most prominent Croatian public relations agencies. The agency has been offering strategic and communication consulting to an array of different clients for over 20 years. Their diverse portfolio includes clients from various industries including the largest Croatian brewery\, a leading telecom operator\, the fastest-growing Croatian retail chain and the European Commission Representation. The agency’s work has been professionally recognized\, winning a multitude of domestic and international awards. Embracing the agency mindset\, Corrina always strives towards more\, regularly taking time to participate in seminars and conferences to improve her experience and stay updated on new practices and trends. \n 
URL:https://iccopr.com/event/icco-awards-masterclass-w-pragma-komunikacije/
LOCATION:Zoom
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2022/04/Copy-of-Copy-of-ICCO-Awards-Masterclass.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220427T090000
DTEND;TZID=Europe/London:20220427T090000
DTSTAMP:20260422T135536
CREATED:20220412T154200Z
LAST-MODIFIED:20220412T154452Z
UID:20098-1651050000-1651050000@iccopr.com
SUMMARY:ICCO Board Meeting
DESCRIPTION:
URL:https://iccopr.com/event/icco-board-meeting-5/
LOCATION:Copenhagen
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2022/04/ICCO-logo-cropped.jpg
ORGANIZER;CN="International Communications Consultancy Organisation":MAILTO:rob.morbin@iccopr.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220323T160000
DTEND;TZID=Europe/London:20220323T170000
DTSTAMP:20260422T135536
CREATED:20220314T154952Z
LAST-MODIFIED:20220323T170346Z
UID:19832-1648051200-1648054800@iccopr.com
SUMMARY:PR Insights from SXSW
DESCRIPTION:DATE: [Postponed – New date TBC]\nSXSW (South by Southwest) is a world renowned convergence of the tech\, film\, and music industries. The event features business sessions\, conference sessions\, a film festival\, a music festival\, creative exhibitions\, competitions and awards. It has rapidly become a linchpin in the calendar for PR and communications businesses in the US and beyond. \nWhether you were at SXSW this year and are still burning with ideas to discuss\, or have never been but want to learn more\, join us for a low-down on this year’s festival through a PR and Comms lens. \nFresh from Austin\, Texas\, our panel will talk about this year’s festival themes\, insights and outcomes\, as well as tips around how brands and agencies should best engage with the festival – whether you’re a South-by regular\, or a relative rookie. Join us for a thorough de-brief on all things SXSW! \n  \nPanel includes: \nPhil Honour\, Director\, Porter Novelli \nAisling Conlon\, International Trade Director\, Advertising Association & Project Manager\, UK House @ SXSW \nMore TBC \n  \n 
URL:https://iccopr.com/event/pr-insights-from-sxsw/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2022/03/SXSW2.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220310T160000
DTEND;TZID=Europe/London:20220310T170000
DTSTAMP:20260422T135536
CREATED:20220224T103443Z
LAST-MODIFIED:20220308T035551Z
UID:19621-1646928000-1646931600@iccopr.com
SUMMARY:Technology & PR - ICCO Awards Masterclass W/ Fanclub PR
DESCRIPTION:The ICCO Awards Masterclasses provide PR and comms professionals with insight into some of the most impactful public relations and communications campaigns from leading agencies around the world. \nA total of 6 free Masterclasses are scheduled this year\, running in March\, April\, May\, June\, July\, September and November. \nEach webinar will feature a detailed presentation on the full timeline of a specific campaign (from the moment a brief is set to how a campaign’s impact is measured following execution) and a live Q&A. \n  \nThe first masterclass\, scheduled for March 10\, 2022\, will be instructed by Fanclub PR Director\, Paul Lucas and will dive into Lucas’ team’s award-winning campaign; Mount Recyclmore. \n  \nMount Recyclmore won three ICCO Global Awards\, including the Event\, Launch or Stunt and Technology awards\, as well as the Grand Prix for campaign of the year. \nMore on Mount Recyclmore\nFanclub PR: “As the G7 Summit dawned in Cornwall\, a giant recreation of Mount Rushmore\, dubbed Mount Recyclmore\, was unleashed. Made from 12 tonnes of discarded consumer technology\, the aim was to raise awareness of the growing problem of e-waste and put re-commerce expert\, musicMagpie\, at the heart of the conversation. Result: every major news outlet in 74 countries\, 38% of all musicMagpie trade-ins during the campaign were first time users\, £30k raised for Wasteaid to fund an ongoing international e-waste education programme and a permanent residency at the Eden Project.” \nVideo: https://vimeo.com/567088716 \n  \nRegister here for free: https://us06web.zoom.us/webinar/register/WN_WP4F-g0kQR-05mWAo84HhA\nRegistration information for March’s masterclass: \nDate: March 10th\, 2022\nTime: 16:00 GMT/ 12:00pm EST/ 18:00pm Central Africa Time\n(Each session will also be recorded for viewing afterwards)\nDuration: 60 minutes (incl. Q&A session)\nLevel: Appropriate for all levels
URL:https://iccopr.com/event/technology-pr-icco-awards-masterclass-w-fanclub-pr/
LOCATION:Zoom
CATEGORIES:Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20220208T160000
DTEND;TZID=Europe/London:20220208T170000
DTSTAMP:20260422T135536
CREATED:20220121T135904Z
LAST-MODIFIED:20220208T093146Z
UID:19456-1644336000-1644339600@iccopr.com
SUMMARY:Cannes Uncovered 2022
DESCRIPTION:Cannes Uncovered \nTuesday 8th February 16:00 GMT – 17:00 GMT \nRegister here:\nhttps://us06web.zoom.us/meeting/register/tZcoc-ugqzgiGdNwCduAzVs1CBkQztWGqDhY\n  \nCannes Lions is the biggest international festival of advertising\, marketing\, and PR. Join Cannes Uncovered to hear about changes for this year from a Cannes rep\, award entry tips from winners and judges\, tips for the Young Lions competition\, and a discussion on how to showcase your agency this year’s festival. \nAll times GMT \n16:00 Introduction \nRob Morbin\, ICCO and Maja Pawinska Sims\, PRovoke \n16:05 Awards Overview and Changes for 2022 \nFiorenza Plinio\, Global Head of Creative Excellence\, Cannes Lions \n16:15 What Makes a Cannes Winner? \nA panel of creatives discuss their favourite past winning campaigns and features of winning entries. \n\nTed Saberese\, Executive Creative Director\, Porter Novelli\nBlair Metcalfe\, Founder\, The Agency Partnership\nRebecca Rhodes\, Head of Planning\, Hotwire\nAivory Gaw\, Chief Brand Officer\, Boldspace\n\n16:45 Young Lions Competition  \nPanel of Young PR Lions winners and finalists give tips for those entering teams this year \n\nElle Bellwood and Gigi Rice (2021 Global Gold and UK winners)\nOrna Clarke and Lugham Odlumdeane (2021 Global Silver and Ireland winners)\nMica Keeney and Catilin Corcoran (2021 Global Commended and USA winners)\n\n17:00 The Festival \nPanel comes back for discussion on what to look forward to for those planning to travel to Cannes this year. \n17:10 Close
URL:https://iccopr.com/event/cannes-uncovered-2022/
CATEGORIES:Events
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2022/01/CANNES-LION-FESTIVAL.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20211202T183000
DTEND;TZID=Europe/London:20211202T183000
DTSTAMP:20260422T135536
CREATED:20211102T165752Z
LAST-MODIFIED:20211102T165901Z
UID:18736-1638469800-1638469800@iccopr.com
SUMMARY:ICCO Global Awards 2021
DESCRIPTION:VISIT EVENT WEBSITE \n\n9th November: Final Deadline\n19th November: Shortlist announced\n2nd December: Awards ceremony\, The Savoy\, London (and live stream)
URL:https://iccopr.com/event/icco-global-awards-2021/
LOCATION:The Savoy Hotel\, London\, London\, United Kingdom
ATTACH;FMTTYPE=image/png:https://iccopr.com/wp-content/uploads/2021/11/ICCO-Global-Awards-2021-logo.png
ORGANIZER;CN="ICCO":MAILTO:rob.morbin@iccopr.com
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20211117
DTEND;VALUE=DATE:20211119
DTSTAMP:20260422T135536
CREATED:20200106T174457Z
LAST-MODIFIED:20211104T172211Z
UID:13465-1637107200-1637279999@iccopr.com
SUMMARY:ICCO Global Summit 2021 - London
DESCRIPTION:EVENT WEBSITE HERE\n  \nICCO Global Summit 2021 – EMBRACING THE FUTURE – PR and communications shaping a world in transition. \nThe ICCO Global Summit is back as a hybrid event\, taking place at The Tower Hotel in London on 17th and 18th November 2021. Delegates in London can expect to hear from an eclectic variety of speakers from around the world\, as well as enjoy social functions\, networking sessions and plenty of opportunities for discussion with colleagues from across the globe. \nFor those unable to travel live stream passes are available. \nExpress interest in attending\, speaking or sponsoring to rob.morbin@iccopr.com or  support@iccopr.com \n Visit the event website here www.iccosummit.org  \n  \n___________ \n  \nClick here to see more of ICCO’s Awards and Events
URL:https://iccopr.com/event/icco-global-summit-4/
LOCATION:The Tower Hotel\, London\, London\, United Kingdom
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2020/01/banner-website.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20210624T080000
DTEND;TZID=Europe/London:20210624T170000
DTSTAMP:20260422T135536
CREATED:20210428T161035Z
LAST-MODIFIED:20210428T161035Z
UID:18031-1624521600-1624554000@iccopr.com
SUMMARY:Cannes Condensed
DESCRIPTION:
URL:https://iccopr.com/event/cannes-condensed/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20210610T140000
DTEND;TZID=Europe/London:20210610T164000
DTSTAMP:20260422T135536
CREATED:20210428T162618Z
LAST-MODIFIED:20210609T094904Z
UID:18042-1623333600-1623343200@iccopr.com
SUMMARY:European Forum
DESCRIPTION:The annual ICCO European Forum is an opportunity for PR practitioners across Europe to come together and discuss the most urgent challenges they face across the continent. Organised by ICCO’s European PR associations\, the event is used to both facilitate debate and to progress new ideas and joint initiatives for PR agencies across Europe. \nRegister here\n15:00 – 17:40 CET  / 14:00 – 16:40 BST \n  \n15:00 – 15:05 (CET) Welcome and Introduction \n\nMassimo Moriconi\, ICCO European President\nNitin Mantri\, ICCO President \n\nMassimo and Nitin will open the forum\, welcoming participants\, and speakers. \n15:05 – 16:40 (CET) Modern Communication Challenges in Society  \n\n\nIntroduction and Overview (15:05 – 15:20 CET)\n\n\nJürgen Gangoly\, Managing Director\, The Skills Group \nA breif background to the work that ICCO is doing to combat modern communication challenges and the partnership with the Council of Europe. \nYannick Meneceur\, Head of Digital Development Unit\, Council of Europe and AI Expert \nAn overview of the three topics on which ICCO members advise the Council of Europe: Freedom of Speech\, Media Literacy and Artificial Intelligence. Patrick will update on the rapidly changing legislative landscape for these areas and how communicators can influence these discussions. \n\n\nFreedom of Media and Media Literacy (Panel\, 15:20 – 16:05 CET)\n\n\nThe panel will discuss balancing freedoms and rights with censorship\, misinformation\, fake news\, advertising and PR standards on social media and safeguarding trust in traditional media. What role to PR agencies play? \n\nJodie Ginsberg\, Europe Chief Executive\, Internews (moderator)\nJohannes Burke\, Director – Content\, Press Reader\nSally Lehrman\, Founder\, The Trust Project\nPatrick Schober\, President\, PRAM CZ\n\n\n\nArtificial Intelligence Ethics in Social Media (Panel\, 16:05 – 16:40 CET)\n\n\nThe panel will explore how PR professionals can advise businesses and policymakers on ethical use of social media algorithms\, psychological profiling\, targeted PR and advertising\, data mining\, facial recognition – how this technology shouldn’t be used and how it can be harnessed for positive uses. \n\nChristina Forsgaard\, Founder\, Netprofile\nYannick Meneceur\, Head of Digital Development Unit\, Council of Europe and AI Expert\n\n16:40 – 17:25  (CET) Overcoming Vaccine Communication Challenges \nThe panel will discuss recent and future health communications challenges with a focus on vaccination including vaccine hesitancy\, communicating with anti-vax movement\, communicating complex scientific research effectively\, employee engagement\, international collaboration \n\nJodie Ginsberg\, Europe Chief Executive\, Internews (moderator)\nMarie-Agnes Heine\, Head of Communication – Stakeholders & Communication Division\, European Medicines Agency \nHeidi Larsson\, Founder\, Vaccine Confidence Project & Professor of Anthropology\, Risk and Decision Science at the London School of Hygiene & Tropical Medicine \n\n17:25 – 17:45 (CET) Re-framing Climate Change Communications \nJohn Brown\, CEO and Founder\, Don’t Cry Wolf \nAs a contribution to the UN’s COP26 this year\, ICCO and PRCA conducted research on climate change communications and the role of PR professionals and agencies. This will be shared with the group along with information about the ongoing work to combat misinformation and re-frame the communications approach to climate change. \n17:35 – 17:40 (CET) Summary and close
URL:https://iccopr.com/event/european-forum/
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2021/04/europe-image-3.jpg
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=Europe/London:20210324T170000
DTEND;TZID=Europe/London:20210324T170000
DTSTAMP:20260422T135536
CREATED:20210303T171043Z
LAST-MODIFIED:20210312T094633Z
UID:17731-1616605200-1616605200@iccopr.com
SUMMARY:Influencer Trends of 2021
DESCRIPTION:Register here\nInfluencer Trends Overview\nGordon Glenister\, Global Head of Influencer\nMarketing\, Branded Content Marketing Association \nSocial Media and Influencer Trends (panel)\n– New niche types of influencer\n– New social media platforms and trends in different countries\n– Examples of original and creative partnerships \n\nFlora Noble\, Digital Influencer Manager\, Oxfam\nPete Tomlinson\, Senior Digital Strategist\, Porter Novelli\nDavnet Doran\, Head of Brand PR\, Britvic\n\nGetting Results (panel)\n– Performance based deals\n– How do you measure success\n– How best to work with influencers and manage relationships \n\nJohn Adams\, Dad Blog UK\nPaula Herreros\, Director\, Be Influencers\nLouise Simpson\, @beautifullydefected\n\nIn association Influence Global Podcast
URL:https://iccopr.com/event/influencer-trends-of-2021/
CATEGORIES:Events
ATTACH;FMTTYPE=image/jpeg:https://iccopr.com/wp-content/uploads/2021/03/influecner.jpg
END:VEVENT
END:VCALENDAR