ICCO Leadership Briefing Series: August 2020 Public Affairs expert Johanna Maska will identify upcoming social issues of global political significance that brands will need to take positions on, with a particular focus on the impact of the forthcoming US elections and answer the questions: When should brands take a stand? When should brands stay quiet? How do brands juggle the plethora of evolving social issues and decide how to prioritise which to speak out on? How will the lines between…